Karinna Nobbs

Karinna Nobbs

Lecturer, Fashion Branding and Retail Strategy
London College of Fashion
University of the Arts London

Telephone: 020 7514 7427 / 2998

Email: k.nobbs@arts.ac.uk

Expertise: visual merchandising, social media, retail, luxury, fashion, fast, branding

About: Karinna has a passion for the aesthetic aspects of fashion, and was a visual merchandiser by trade before entering academia in 2001. She worked for United Colours of Benetton, Kookai, Xile Clothing, House of Fraser and Ralph Lauren in the fields of fashion retail, PR, visual merchandising and buying. Karinna went on to work as a Lecturer in International Fashion Branding at Glasgow Caledonian University for ten years. In this time she developed her research and consultancy experience in the areas of luxury brand management, integrated marketing communication and fast fashion. In the last three years she has taken an interest in social media marketing and is also now undertaking a PhD in visual brand management at London College of Fashion.

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